Cynthia Erivo Stuns at the 2025 Tony Awards Wearing TikTok’s Favorite Korean Beauty Brand TirTir

Cynthia Erivo never disappoints on a red carpet, and the 2025 Tony Awards were no exception. But this time, it wasn’t just her powerful performance or show-stopping gown stealing the spotlight — her radiant makeup look had beauty lovers buzzing for another reason: TikTok’s beloved Korean brand, TirTir.

Famed for its glass-skin magic and gentle, dewy finish, TirTir has become a viral staple on TikTok, with millions of beauty fans praising its base products for giving that signature Korean glow. So, when Cynthia’s makeup artist revealed she used TirTir to create the star’s flawless, luminous complexion, it instantly sent social media into a frenzy.

Cynthia’s look featured the TirTir Mask Fit Red Cushion, a cult favorite cushion foundation known for its hydrating coverage and natural sheen — a product that’s already sold out multiple times thanks to TikTok influencers putting it to the test. The cushion gave Cynthia’s skin a soft, lit-from-within radiance that looked stunning both under the stage lights and in up-close photos.

To complement the glowing base, her makeup team kept the rest of the look clean and modern: soft, neutral tones on the eyes, a hint of warmth on the cheeks, and a glossy nude lip. The result? Effortless elegance with a fresh twist, exactly what fans have come to expect from the Tony-winning powerhouse.

As more Western celebrities turn to K-beauty brands for their red carpet prep, TirTir’s moment at the Tonys highlights just how big Korean skincare and makeup have become in mainstream Hollywood glam. With global demand skyrocketing, beauty insiders predict more A-listers will swap heavy matte foundations for these weightless, breathable formulas that focus on skin-first beauty.

So, if you’re looking to recreate a bit of Cynthia’s Tony Awards magic at home, add TirTir’s viral cushion to your wishlist — if you can catch it before it sells out again.