Leon Draisaitl’s Net Worth Reaches New Heights as NHL Superstar Shines in 2025

Leon Draisaitl, the powerhouse forward of the Edmonton Oilers, is not only commanding attention on the ice — he’s building an impressive fortune off it. As of 2025, Draisaitl’s net worth is estimated at approximately $70 million, making him one of the wealthiest and most marketable athletes in the NHL.

The 29-year-old German-born star signed an eight-year, $68 million contract with the Oilers in 2017, which pays him an average annual salary of $8.5 million. This deal, one of the largest in the league at the time, positioned him as a franchise cornerstone alongside Connor McDavid — and his performances have only validated the investment. Draisaitl has consistently ranked among the top point scorers in the NHL, including a Hart Memorial Trophy win in 2020 as the league’s MVP.

Beyond his NHL salary, Draisaitl has built a strong portfolio through endorsement deals with top sports and lifestyle brands. He’s been associated with companies like Adidas, BioSteel, and Upper Deck, among others. According to industry insiders, his off-ice endorsements generate an additional $2–3 million per year, further boosting his financial profile.

His market value has skyrocketed even more during the 2025 Stanley Cup Playoffs, where he’s played a critical role in Edmonton’s run to the Final. In Game 1 of the Finals, Draisaitl scored the overtime game-winner against the Florida Panthers, cementing his status as a big-game performer. That goal wasn’t just vital to the Oilers’ championship hopes — it was another signature moment for a player whose brand value is surging globally.

Draisaitl also benefits from being a European superstar in North American hockey, offering brands a unique crossover appeal. His influence spans both the NHL’s massive North American fanbase and Germany’s growing hockey scene, where he is hailed as the greatest player the country has ever produced.

Financial analysts speculate that if Draisaitl signs another long-term contract extension in 2026 — potentially north of $10 million annually — and expands his brand endorsements, his net worth could easily surpass $100 million by the end of the decade.

Whether it’s on the scoreboard or in the bank, Leon Draisaitl continues to dominate, proving that talent, consistency, and marketability can build a legacy that stretches far beyond the rink.