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FOOD & WINE

These Grocery Store Sandwiches Are So Good People Fly Across the Country for Them

From Publix’s cult-favorite chicken tender sub to Sprouts’ unbeatable $4.99 deal, these deli counters are serving up serious sandwich magic

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Publix’s iconic Buffalo Chicken Tender Sub, a grocery store sandwich so beloved that fans have traveled across the country just to taste it.

In a world where restaurant-quality sandwiches often come with a hefty price tag, a surprising hero has emerged — the humble grocery store deli counter. All across the United States, major supermarket chains are earning near-religious followings for their freshly made, customizable, and shockingly delicious sandwiches.

At the heart of this sandwich craze is Publix, the Southeastern grocery chain whose Pub Subs have become the stuff of legends. Loyal fans line up daily for the famous Buffalo Chicken Tender Sub, made with crispy chicken tenders tossed in buffalo sauce and layered on your bread of choice. Priced at $11.99 for a whole and $8.39 for a half, this sandwich has become a destination meal — with some TikTok users claiming they’ve flown across the country just to get one. With millions of views under the hashtag #pubsub, Publix has elevated the grocery sandwich into a full-blown cultural phenomenon.

But Publix isn’t the only chain turning deli counters into gourmet stops. Whole Foods Market, owned by Amazon, has quietly earned a fanbase for its build-your-own sandwich bars, which feature premium bread choices like ciabatta and marbled rye, alongside high-quality proteins like roast beef, pastrami, and turkey. At just under $10, the price varies depending on ingredients, but the attention to detail — think sun-dried tomato spread, avocado, and pickled onions — makes every bite feel indulgent.

Then there’s Sprouts Farmers Market, where affordability meets freshness. For just $4.99, customers can create a sandwich loaded with deli meats, cheeses, and toppings on breads like sourdough or multigrain. Want a full meal? Add chips and water for an extra dollar. Social media has been buzzing over the value Sprouts offers — and for good reason. Where else can you eat this well without breaking the $5 mark?

Not to be overlooked is Wegmans, the East Coast giant known for its gourmet-level prepared foods. Sandwich lovers can choose from signature options like Danny’s Favorite (salami, capicola, spicy ham, provolone, lettuce, tomato) for $8.99, or build their own with unique ingredients like portobello mushrooms, hot banana peppers, and pulled chicken. Many fans swear by Wegmans’ Meals2Go app for quick ordering, and the in-store experience is just as smooth.

Safeway has also entered the sandwich chat with its Signature Cafes offering custom hot or cold subs for as low as $7 to $8.99, depending on location. While the chain may not have the viral fame of its competitors, those in the know have dubbed Safeway’s sandwich counter a “hidden gem.” With toasted options, fresh veggies, and generous portions, the value is hard to beat.

Whether you’re craving spicy chicken, classic Italian combos, or veggie-packed creations, these grocery store sandwiches are redefining what it means to eat well on the go. They’re affordable, satisfying, and fully customizable — and, if the internet is any proof, worth traveling for.

So the next time you’re at the supermarket, skip the rotisserie chicken and head straight to the sandwich counter. You just might find your new favorite lunch — and become one of the many fans spreading the gospel of the grocery store sub.

FOOD & WINE

Why Your Groceries Keep Draining Your Wallet: What’s Really Behind America’s Food Price Spike

Rising supermarket bills have become the new normal for US families — here’s what’s pushing prices up and how long it might last.

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Everyday essentials costing more: US families adjust shopping habits as food prices continue to climb
Everyday essentials costing more: US families adjust shopping habits as food prices continue to climb.

If your grocery receipts have you doing a double take lately, you’re not alone. Across the United States, food prices are rising faster than many paychecks can keep up — and everyday essentials like bread, milk, eggs, and fresh vegetables are quietly turning into budget busters for millions of households.

So, what’s really cooking behind this price surge?
Experts point to a blend of stubborn factors creating a perfect storm. Climate-related crop damage, supply chain hiccups that never fully recovered post-pandemic, and global conflicts that squeeze imports are all part of the puzzle.

Everyday essentials costing more: US families adjust shopping habits as food prices continue to climb.



For instance, droughts across key agricultural regions have shrunk harvests of grains and vegetables. Meanwhile, unpredictable global shipping routes and higher fuel costs make it costlier to transport everything from chicken feed to fresh fruit. Add labor shortages in food processing and farming, and prices inevitably creep higher — leaving you paying more for the same shopping cart.

Families changing habits to cope
A recent national survey revealed that more Americans are turning to bulk buying clubs, discount grocers, and farmers markets to stretch their dollars. Some households are cutting down on restaurant meals and takeout, opting instead to cook at home — but even pantry staples aren’t spared from price jumps.

“It’s becoming a juggling act,” says Angela Thomas, a mother of two from Ohio. “I’ve switched brands, clipped coupons, and even changed my family’s meal plan to make our budget work.”

Is relief in sight?
Economists say relief may be slow and uneven. While inflation has cooled for some sectors, food costs remain stubborn due to persistent production and transport challenges. The USDA projects prices may stabilize later this year, but don’t expect to see pre-2020 price tags anytime soon.

Everyday essentials costing more: US families adjust shopping habits as food prices continue to climb.



Tips to weather the storm
Nutritionists and budget experts advise buying seasonal produce, planning meals in advance, and making use of local food co-ops. Freezing leftovers and cooking in batches can also help households fight waste and save money in the long run.

The bigger picture
When food costs soar, it impacts more than just dinner tables. It shapes wage demands, influences interest rate decisions, and puts pressure on policymakers to balance economic growth with the cost of living.

Bottom line?
Your grocery bill may remain a little too high for comfort for a while longer — but smart shopping and mindful planning can help American families navigate these costly times until the tide finally turns.

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FOOD & WINE

“USA TODAY’s 2025 Wine & Food Experience Tour is Back — Chefs Tease ‘Surprise Menus and Secret Pairings’”

America’s favorite culinary roadshow returns with bigger bites, bolder sips, and a few delicious twists foodies can’t stop whispering about.

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“Savor, sip, repeat: Food lovers indulge in chef-curated bites and rare wines at last year’s Wine & Food Experience — 2025 promises even more surprises.”

Food lovers, mark your calendars and loosen your belts — the highly anticipated 2025 USA TODAY Wine & Food Experience Tour is officially on the road again, promising a series of mouthwatering pit stops in some of America’s tastiest cities.

For those uninitiated, the Wine & Food Experience is not your average food festival. Picture dozens of top-tier chefs, local culinary heroes, and renowned wineries gathering under open skies to spoil your taste buds rotten. From curated bites and exclusive pours to live demos and meet-and-greet sessions with culinary icons, each city stop is crafted to celebrate the region’s unique flavors with a generous side of surprise.

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This year’s tour will roll through foodie hotspots like Austin, Chicago, Miami, and Denver, turning ordinary weekends into unforgettable feasts. USA TODAY insiders hint that 2025’s edition will up the ante with “secret tasting menus” and “off-menu pairings” unveiled only to guests who dare to ask.

Chef Tanya Holland, one of the headliners for this year’s tour, teased in a recent interview, “I’ve got something special planned that’s not even on my restaurant menu. Let’s just say, come hungry and curious.”

Beyond the bites and sips, attendees can expect immersive cooking demos, wine seminars by master sommeliers, and live music to keep the mood high. Organizers are doubling down on local farm-to-table collaborations and eco-friendly event setups, making each stop a love letter to sustainable indulgence.

Veteran foodies know the real trick: grab your tickets early and come early — because when a chef decides to drop a limited-run bite or a winery uncorks that rare vintage, word spreads fast and lines form faster.

Tickets for the 2025 Wine & Food Experience are on sale now and vary by city. VIP passes include early entry, exclusive tastings, and a chance to clink glasses with the chefs themselves.

One thing’s for sure: whether you’re a wine novice, a seasoned foodie, or just in it for the ‘gram, this year’s tour promises flavors you won’t soon forget — and maybe a few you’ll still dream about next season.

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FOOD & WINE

Top Chef Winner Tristen Epps Turns Oxtail and Rice Into a Crown for Black Cuisine

Season 22 champion Tristen Epps cooks through grief, heritage and global flavors to redefine New American dining with soul and skill.

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Top Chef champion Tristen Epps plates his soulful oxtail Milanese in Milan, transforming loss into legacy and raising Black cuisine to royal heights.

Tristen Epps didn’t just win Top Chef Season 22—he redefined what excellence in New American cuisine can look like when anchored in the deep roots of Black foodways. His victory wasn’t just a trophy moment; it was a triumphant testament to turning grief into greatness, and humble ingredients into culinary royalty.

When his father Russell Long passed away during filming, Epps stood at a crossroads no chef wants to face mid-competition: return home to mourn or stay to finish what he started. It was his mother’s late-night words—“Make it worth it”—that turned a talented chef into a force of nature determined to honor both family and heritage through every plate.

From the bustling filming kitchens in Canada to the grand finale in Milan, Epps channeled memories, flavors, and raw emotion into his craft. His show-stopping oxtail Milanese—tender braised oxtail formed into a classic ossobucco cut, perched on curry-spiced Carolina rice grits—left even the most seasoned judges stunned. The dish weaved together West Africa, the Caribbean, the American South, and a nod to Italy’s culinary tradition, all in a single bite. Guest judge Gregory Gourdet, a Top Chef legend himself, beamed with delight at witnessing Epps ascend to his rightful spotlight.

Long before the lights and cameras, Epps collected flavor stories as a military kid traveling the world. Later, he refined his skills alongside his mentor Marcus Samuelsson, whose praise for Epps—*“a cook’s cook and a chef’s chef”—*says it all. From the Greenbrier’s grand kitchens in West Virginia to projects spanning London, Sweden, Bermuda, the Bahamas, and Miami, Epps built a repertoire as global as his roots.

Today, the Houston-based chef is not slowing down. Between pop-ups, family time with his partner Casey Giltner and their baby son, pickleball matches, and tending his garden of fresh herbs and fiery chiles, he’s also planting seeds for his next big dream: an intimate fine dining restaurant called Buboy, named after his grandfather. Naturally, its emblem will be an oxtail bone—a fitting crown for a cuisine that turns humble cuts into culinary diamonds.

For Epps, winning Top Chef was never about ego. It was about pushing Black cuisine into the mainstream with pride, rigor, and narrative power. As he told judges and fans alike: “I wanted to give validation and format and credibility to my cuisine.” Mission accomplished.

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